- Also reflect on where the original is currently located. Where did you access it?
The original is currently back at it’s 90 year home of the Art Institute of Chicago. The last time it was somewhere else, was a 3 month stint at New York’s Whitney Museum of American Art.
I was able to see it online.
- Did you see the original or have you seen a reproduction in print, online or elsewhere?
I have not seen the original. I have seen it in various art books over the years, but in this instance, I have online viewed … Read the rest
Semiotic theory can seem quite daunting but it’s a lot easier to understand what’s going on with reference to an actual example, so this exercise asks you to try a spot of semiotic analysis for yourself.
• First, look carefully at the image below and describe its literal elements (i.e. denotation). What can you see?
In this image the literal elements are a sailor sitting on a torpedo that’s splashing along some water. The sailor has a ‘rein’ he’s holding with one hand and some other kind of rope or string in his other hand.
The text is telling the … Read the rest
Choose a film and its corresponding poster and reflect on how the typography, image, colour and composition are used to reflect the nature of the film. You may want to choose a film you’ve seen or can view some clips from; alternatively, you could start from the poster and then research around the film. How has the aesthetic of the moving image influenced the design of the poster?
I thought this poster for the documentary film ‘Terms and Conditions May Apply’ really stood out.
Without knowing a thing about this film, I recognised the typography as being the typefaces and … Read the rest